A Branding Editorial Platform

Building a new platform for Starbucks to tell their coffee story

Starbucks needed a custom editorial platform to showcase their coffee story & sustainability commitment

Our team's collaboration with Starbucks was instrumental in crafting a comprehensive roadmap, strategy, and editorial platforms that were designed to showcase the unique and captivating stories of their brand, company, employees, and coffee.

Services

UX/UI
Web Development
Project Management
Product Development
API Development
Staff Augmentation

Eyebrow: 1912 Pike Blog

A Visually Stunning Platform

Description: We brought Starbucks' 1912 Pike Blog to life as an award-winning editorial platform that captured their brand's essence and resonated with their target audience. Our use of striking imagery, engaging storytelling, and cutting-edge design elements helped Starbucks connect with customers, partners, and suppliers worldwide.

Eyebrow: Starbucks Channel

Evolving into a Channelized Platform

Description: We developed a channelized platform for Starbucks' editorial content that streamlined content creation and distribution, providing valuable audience insights. The platform we built helped Starbucks' communications and marketing teams optimize their content strategy, optimize their publishing cadence, build a stronger brand, and deepen connections with their audience.

Eyebrow: Robust Publishing Tools

Designed with the publishers in mind

Description: The publishing tools we designed for Starbucks streamline workflows, automate repetitive tasks and allow for robust layouts, making publishers more efficient and saving them time and money. With our support, publishers can focus on creating quality content and growing their audience, while maximizing their ROI and enhancing their overall publishing capabilities.